7 explanation why your web site doesn’t present up on Google – ewebgod

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Have you ever ever searched on your web site on Google, solely to seek out that it doesn’t present up within the search outcomes? If that’s the case, you aren’t alone. Many web site house owners ask themselves, “why is my web site not on Google?” This can be a widespread downside that may be brought on by various various factors. 

On this article, we are going to discover 7 technical explanation why your web site is probably not displaying up on Google. 

What does it imply when an internet web page doesn’t present up on Google?

When an internet web page doesn’t present up on Google, it might imply a wide range of issues. Normally they fall into one of many following classes:

  • Crawling and indexing points – It’s potential that the web page has not been listed by Google but, which suggests that it’s going to not seem in search outcomes it doesn’t matter what key phrases are used. 
  • Rating points – The web page could also be listed however not rating effectively for its goal key phrases. It is going to be tough to seek out with out utilizing search operators, extra particular search phrases, or model key phrases.
  • High quality points – In some instances, an internet web page could not present up on Google as a result of it violates Google’s pointers and has been faraway from search outcomes. Different elements embrace its normal content material high quality and website velocity. 

In the end, in case your internet web page isn’t displaying up on Google, you will need to examine the potential causes and take steps to deal with any points that could be stopping it from showing in search outcomes.

Why is my web site not on Google? 7 potential causes

There are numerous explanation why your web site won’t be seen on Google. Right here we are going to check out the seven most typical solutions to the query “why is my web site not on Google”.

Your web page has not been listed but (or has been deindexed)

Indexing issues are a standard cause why web sites is probably not seen on Google search outcomes. 

Google makes use of its algorithm to crawl and index internet pages, in a objective to grasp and arrange the content material on the web. If pages aren’t crawled and listed by Google, they won’t seem within the search outcomes. The truth is, according to Ziptie’s research, 27% of all pages on the net aren’t in Google databases!

There are a number of elements that may trigger issues with web site’s indexing, together with poor website structure, duplicate content material, gradual web page load occasions, and low-quality content material. 

Do you need to know extra about indexing? Test our Ultimate Guide to Indexing SEO!

You’ll be able to decide if an internet web page is listed by engines like google in many alternative methods. We advocate utilizing both Google Search Console’s ‘Protection’ report or Ziptie.dev. 

These instruments can point out whether or not your pages are listed or not and supply extra particular information about your website’s situation.

Test our article on how to check if the web page is indexed on Google.

Checking indexation on ZipTie.dev
Checking indexation on ZipTie.dev

A special variant of your web page is rating

One of many solutions to the query “why are my pages not displaying up on Google” is that  Google is rating a distinct variant of your web page as a substitute of the one you supposed. 

This could happen if a replica or a distinct language variant of the web page is extra related to the person’s search question. In such instances, Google could select to point out the model of the web page that’s extra related to the person’s location or language, even when it’s not the model supposed to rank. 

A standard downside behind that is duplicate content material. If a web site has a number of pages with the identical content material, Google could select to index and rank solely one in all them, because it desires to supply distinctive and invaluable content material to its customers. 

Test our article and be taught how to optimize duplicate content for SEO.


Equally, if there’s a completely different language/area variant of the web page, it could rank as a substitute of the supposed model. 

That is very true if:

  • The person’s search question is in a language apart from the language of the web page supposed to rank. In such instances, Google may select to point out the model of the web page that’s in the identical language because the person’s question, even when it’s not the model supposed to rank. 
  • You’ve two (or extra) variations in the identical language however created for various areas. For instance, the American model and the UK model.

Such issues could occur even in case you have correctly carried out hreflang tags or canonicals.

In case you have completely different language/area variations of your content material, learn our ultimate guide to international SEO.

To make sure that a web site seems in the correct search outcomes and that the proper model of the web page is ranked, it’s essential to have just one model of every web page and optimize completely different language/area variations for correct localization.

Your web page was eliminated by the URL removing software

The URL removing software is a characteristic offered by Google that allows web site house owners to request the short-term or everlasting removing of particular pages from Google search outcomes. This may be helpful in conditions the place a web page has been up to date or eliminated, and the proprietor desires to make it possible for search outcomes replicate the most recent adjustments

Nonetheless, you will need to use the URL removing software with warning and solely when essential to keep away from unintended penalties. 

In the event you suspect that your web page has been completely faraway from Google search outcomes, you need to use the software to request reinstatement. 

After the request, your web page ought to be capable to seem in Google Search once more quickly. Sadly, there isn’t any official data on how lengthy it takes for Google to cancel a removing – you must be affected person.  

URL removal tool in Google Search Console
URL removing software in Google Search Console

On our weblog, you’ll be able to learn to appropriately and safely use the URL Removal Tool in Google Search Console and how you can repair “Blocked by web page removing software” in Google Search Console.

Your web page isn’t rating for any key phrases

In case your web site isn’t displaying up on Google, it’s potential that it’s buried amongst hundreds of thousands of pages and never positioned effectively sufficient to be seen to potential guests. 

Which means that, despite the fact that your web site exists, it’s not showing within the search engine outcomes pages (SERPs) for related key phrases and phrases. This could possibly be resulting from an absence of elementary search engine optimization or some extra superior issues.

You will need to observe that optimizing your web site is an ongoing course of that requires steady effort and a spotlight, not a one-off process. 

To enhance your web site’s search engine optimization and enhance its probabilities of showing on Google, you must concentrate on a number of key areas, together with key phrase analysis and content material creation, onsite optimization, and constructing a robust backlink profile. You need to construct your personal technique for every of those areas.

Additionally, we can not overlook about Technical search engine optimization, which incorporates implementing a sitemap, robots.txt file, meta tags, and SSL certification, amongst different issues. 

These are just a few examples of what technical search engine optimization contains; there may be far more to do! You’ll be able to implement fundamentals by your self or with the assistance of your developer, however in some unspecified time in the future, it’s possible you’ll want help of a technical search engine optimization skilled. 

In the event you need assistance to enhance your search visibility, boosting conversions, and offering a greater person expertise, take a look at our technical SEO services.

Your web page is blocked by the protected search filter

Google’s SafeSearch filter is a characteristic that permits customers to filter out grownup content material from their search outcomes. When the filter is turned on, customers won’t see pages which can be thought-about to be adult-only. This is a crucial software for shielding minors and guaranteeing that customers can browse the web safely.

If a web page has made it by the SafeSearch filter and is deemed inappropriate or offensive, customers can report it utilizing the SafeSearch suggestion software. This software permits customers to request {that a} web page be filtered out of search outcomes for SafeSearch customers.

To see the historical past of requests that customers have made and the standing of every request, you’ll be able to go to the SafeSearch Filtering part within the URL Elimination Instrument in Google Search Console. Right here, you’ll be able to view a log of person requests and their corresponding standing:

  • Processing request: Google is presently reviewing the request
  • Request canceled: Customers have chosen to cancel their request
  • Request denied: Google has deemed the content material as not being adult-only
  • Filtered: Google has accredited the request and won’t show the web page for customers with the SafeSearch filter enabled.

In the event you consider that an accredited request is inaccurate, you’ll be able to report it within the Webmaster Discussion board. This discussion board permits web site house owners and search engine optimization professionals to speak with Google about search-related points and to request help in resolving any points associated to SafeSearch or different search options. 

Your web site was hit with a guide motion

If you’re questioning “why my web site doesn’t present up on Google”, right here is the potential reply: it could possibly be resulting from a guide motion imposed by Google. 

Guide actions are utilized to web sites that:

  • Violate Google’s insurance policies and pointers,
  • exploit search algorithms to rank unnaturally excessive, 
  • have spammy or dangerous content material.

Google is dedicated to elevating the standard of search outcomes as a result of it’s in its greatest curiosity to have increasingly more glad customers. Nonetheless, with the big dimension of the web, these efforts have to be automated. In 2020, manual actions were imposed 2.9 million times, and in 2021, Google caught 200 times more spam sites than at the start of the spam-fighting efforts twenty years in the past.

There are a number of forms of guide actions that Google can apply and every requires completely different steps to get your web page again to seen on Google. We have now written a full article on what manual actions are and how to deal with them – you’ll want to learn it! 

We may help you get better your site visitors by guiding you on how to adapt your website to comply with Google’s guidelines.

There’s a bug on Google’s finish

Google has been dealing with indexing issues for fairly a while now, and indexing bugs aren’t unusual. These bugs can happen randomly and have an effect on any web site no matter its dimension, with none fault of the web site proprietor. It occurs to us too typically! 

A bug on Google’s finish refers to a malfunction or error in Google’s search algorithms or techniques, which might trigger a web site to not seem in search outcomes even when it meets all the necessities and pointers set by Google. 

The bug could be brought on by numerous elements, akin to technical glitches or software program updates.

In the event you suspect a Google bug is inflicting your web site to be excluded from search outcomes, you will need to search help from Google’s help workforce. They may help determine and diagnose the problem and supply steerage on resolving it. Alternatively, you’ll be able to submit your web site for re-indexing or make the most of instruments like Google Search Console to watch your web site’s efficiency and detect any potential points.  

Wrapping up

In conclusion, there are various completely different explanation why your web site could not present up on Google and now we have solely scratched the floor. 

If you’re having hassle with web site visibility, it’s essential to seek out the explanation why your web site doesn’t present up on Google. Begin by checking in case your situation is just like the examples we described. 

If you don’t perceive the core of the issue, it’s unlikely it is possible for you to to repair it. Every single day your pages aren’t listed prices you potential clients or guests. So, in case your web site has extra complicated points, don’t hesitate to hunt assist from search engine optimization professionals and even Google.


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